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Long-form guides for the franchise business
Step-by-step guides written for first-time PCD pharma franchise entrepreneurs, distributors and brand owners. Built from 5+ years of organising pharma expos and reviewing 500+ companies.
The Complete Pharma Franchise Guide for India (2026 Edition)
Everything a first-time entrepreneur needs to know to start a profitable PCD pharma franchise in India — from licenses and capital to product selection and growth.
How to Start a Pharma Distribution Business in India
A practical guide to setting up a pharma distribution / stockist business — licenses, capital, infrastructure, supplier negotiation and growth strategy.
Pharma Expo Participation Guide — How Exhibitors Get the Most ROI
A pre-show, on-show and post-show playbook for pharma exhibitors. Built from our experience running PharmmaEx editions across 25+ states.
PCD Pharma Business Model — A Plain-English Explanation
What 'PCD' actually means, how the money flows between company, franchise partner and chemist, and why this model is so popular in India.
Apply what you read at PharmmaEx 2026
Reading is half the work. Meet 300+ pharma brands face-to-face in two days at PharmmaEx 2026.